Protect the brand before the story writes itself
Drishti watches every outlet your board reads and every channel it doesn't, across news, print, TV and social, and tells your comms desk what is being said about the company and its leadership the moment it breaks.
Right now your morning starts with a dozen open tabs, a WhatsApp group forwarding screenshots, and an agency clippings report that lands at 11 AM for what ran at 6 AM. A negative story in a Marathi daily or a regional news channel reaches your promoter through a relative before it reaches you, and by the time you have read it, verified it and drafted a note, the CMD's office has already asked three questions. You are measured on protecting reputation, yet you spend most of your day assembling what happened instead of shaping what happens next.
Built around how corporate communication teams actually work.
Print, newspaper and broadcast TV, not just links
Drishti reads regional dailies, newspaper editions and news channels alongside digital, so a page-three item in a state edition or a prime-time panel mention lands in the same feed as everything else.
Tier-1 negative push alerts
The platform tiers every source by credibility and pushes an instant alert only when a high-credibility outlet runs something negative about your company or leadership, so the war room mobilises on signal, not noise.
Sentiment and clustering in all regional languages
Gemini-based analysis reads Hindi, English and five more Indian languages, scores sentiment and relevance, and clusters scattered pickups into a single story so you brief on one narrative, not forty duplicate links.
Competitor share of voice on demand
Benchmark your volume, sentiment and reach against named rivals over any period, turning the quarterly board slide into a live dashboard instead of an agency guess.
Board-ready dossiers and daily briefs
Auto-generated PDF dossiers and a morning WhatsApp brief give the CMD's office and the chairman a clean, consistent readout without your team rebuilding a deck every day.
Ask in plain language via MCP
Query the whole media picture in natural language through Claude, ChatGPT or Gemini using the official Drishti connector, so a spokesperson can ask what changed since yesterday and get a sourced answer.
From firehose to first move.
Overnight scan is already done
You open one WhatsApp brief summarising every mention across news, print, TV and social since you logged off, ranked by tier and sentiment.
A regional channel goes negative
A Tier-1 push alert flags a critical broadcast segment in a plant state, with the clip, transcript and sentiment attached before it trends.
Brief the C-suite in minutes
You pull a one-page dossier straight from the dashboard and send leadership a factual note while the story is still forming.
Measure the response
You check share of voice against competitors and watch sentiment recover through the day, closing the loop with numbers, not impressions.
Real moments, real outcomes.
How Drishti has changed the next few minutes for teams like yours.
The things this team asks first.
Does it really cover regional-language and non-digital media?
Yes. Drishti reads regional print and newspaper editions and broadcast TV alongside digital, and analyses coverage in all regional languages, so state and vernacular exposure is treated as first-class, not an afterthought.
How is our monitoring data kept confidential?
Your workspace is isolated to your organisation, coverage is scoped to the entities and executives you specify, and access is controlled per user so sensitive reputation intelligence stays inside your comms team.
How long does it take to get us set up?
A new workspace is typically live within a couple of working days once we confirm your brands, leadership names, competitors and preferred delivery surfaces; regional and language coverage is switched on from day one.
How accurate is the sentiment and relevance?
Every mention is scored by Gemini-based analysis tuned for Indian context and clustered into stories, and sources are tiered by credibility so a fringe blog is never weighted like a national daily. You can review the reasoning behind any classification.
How does my team actually receive all this?
Through whatever fits your workflow: a web dashboard, native iOS and Android apps, morning WhatsApp briefs, PDF dossiers, instant push alerts for Tier-1 negatives, and natural-language queries via the MCP connector in Claude, ChatGPT or Gemini.
Know what India is saying, first
Give your comms desk one live view of every outlet that touches your reputation, before the newsroom moves.
