All audiencesCampaign war room

Read every side of the field before your opponent moves

Drishti tracks your principal, your allies and the full opposition on one live timeline, in the regional languages your voters actually speak. You see the narrative forming, who is pushing it and how fast, while there is still time to shape the response.

All
regional languages read natively, not machine-translated
0 min
median time from a Tier-1 negative story breaking to war-room alert
0%
of tracked coverage surfaced before it reached clients by other means
The reality today

A campaign is won or lost on what is being said in Bhojpuri, Marathi and Tamil at 2 PM, not on the English headline that lands at 9 PM. By the time a clip from a district rally, a hostile hashtag or an opponent's soundbite reaches your desk through WhatsApp forwards, it has already run for hours and the frame is set. Most war rooms are reacting to yesterday's story with today's rebuttal, blind to which handles seeded it and whether it is climbing or dying. You cannot out-message a narrative you found out about last.

You hear about it after it has already setThe damaging clip, the opposition line, the local grievance goes viral in a regional language for hours before it reaches your inbox translated and out of context. You end up rebutting a frame that has already hardened, instead of shaping it while it was soft.
You are watching one side, not the fieldYou track your own principal closely, glance at the big opposition names, and miss the allies going off-message, the second-tier rivals testing attack lines, and the local players who actually move a seat. The board is bigger than the three accounts you refresh.
You cannot tell a spark from a wildfireEvery day throws up dozens of negative posts. Which one is a lone troll and which is being pushed by a coordinated set of handles with real reach? Without knowing velocity and who is amplifying, you either over-react to noise or sleep through the story that decides the week.
What Drishti does for you

Built around how political strategists actually work.

01

Every side on one timeline

Your principal, your alliance partners and the full opposition bench tracked together in a single live feed. Compare share of voice head to head, see who is dominating today's conversation and where you are being outspoken, seat by seat and issue by issue.

02

Native regional-language pulse

Hindi, Marathi, Bengali, Tamil, Telugu, Kannada and Gujarati read in the original by language-native models, not machine-translated after the fact. The sentiment and the nuance are judged the way a local voter hears it, so a sarcastic Bhojpuri jibe does not get scored as neutral.

03

Momentum and velocity detection

Every story carries a trajectory, not just a count. Drishti clusters mentions and shows you what is accelerating right now versus what has peaked and is fading, so you commit your rebuttal budget to the narratives that are actually climbing.

04

Amplifier and account mapping

See who is driving each narrative: the anchor handles, the pages and the clusters of accounts pushing a line in concert. Know whether an attack is organic anger or a seeded push before you decide whether to engage it, starve it or counter it.

05

Tier-1 negative escalation alerts

The moment a credible outlet or a high-reach account turns a negative story on your principal, the war room gets a push and WhatsApp alert with the source, the language and the reach. No waiting for the morning clip file. Your first move happens while the story is minutes old.

06

Ask the field in plain language

Through the MCP connector, question your entire monitoring picture in Claude, ChatGPT or Gemini. Ask what is trending against the opposition in Vidarbha this week, or which issue is driving negative coverage in a district, and get an answer off live data, not last week's dashboard.

A day with Drishti

From firehose to first move.

Define the board

Map principal, allies and rivals

We set up your principal, alliance partners, the opposition bench and the local players who matter in your seats, with the regional-language queries and namesake guards tuned so you catch the right person and not a cricketer with the same name.

Monitor

Every source, read natively

News, regional print and newspaper, broadcast TV, YouTube, X, Instagram and Facebook stream in continuously. Each mention is scored for sentiment and relevance in its own language and tiered by how credible the source is.

Detect

Catch momentum and amplifiers early

Mentions cluster into stories with a live trajectory and an amplifier map. Rising negative narratives and Tier-1 hits trigger an escalation alert to the war room the moment they cross the line.

Respond

Shape the frame before it sets

Your team sees the story, the drivers and the reach in one view and decides in minutes: rebut, counter-frame, deploy a surrogate or let it die. You are acting on the narrative while it is still forming.

In the field

Real moments, real outcomes.

How Drishti has changed the next few minutes for teams like yours.

Opposition watch
An opponent’s line gains traction
0
amplifier accounts
0x
momentum
0
states
Counter-framed within the hour.
Regional pulse
The Hindi belt turns on an issue
0
Hindi outlets
0%
sentiment shift
0days
of lead time
Messaging adjusted before rivals noticed.
Share of voice
Who owned debate night
0x
share of voice
0
clips tracked
All
regional languages
Knew the winner before the panels did.
Questions

The things this team asks first.

Do you actually read regional languages or just translate them?

We read them natively. Sentiment and relevance are judged in Hindi, Marathi, Bengali, Tamil, Telugu, Kannada and Gujarati by language-native models on the original text, so tone, sarcasm and local idiom are scored the way a voter in that seat hears them. We never rely on a machine translation to English before deciding whether a mention is hostile.

Campaign intelligence is sensitive. How confidential is our setup?

Your workspace is fully isolated. Your tracked entities, queries, alerts and analysis are visible only to your team and are never shared with any other client or used to inform anyone else's monitoring. What you track and what you find stays inside your war room.

How fast do alerts actually reach us?

Ingestion runs continuously through the day, not in a nightly batch. When a Tier-1 negative story or a high-reach account turns on your principal, the alert goes out within minutes via push and WhatsApp, with the source, language and reach attached, so your first response beats the news cycle rather than chasing it.

How long does it take to get us live?

A standard setup is live within a couple of days. Most of that time is spent tuning the queries and namesake guards for your principal, allies and rivals across languages so the feed is clean from day one. You are not left to build watchlists yourself.

How accurate is the sentiment and how do you avoid false positives?

Relevance filtering and namesake guards keep the wrong person's news out, and sentiment is context-aware rather than keyword-based, so an attack quoted inside a defence is not miscounted. No automated system is perfect, which is why every mention links back to the original source in one tap for your team to verify and act with confidence.

See the whole field before your opponent does

Book a walkthrough and we will show you your principal, your allies and the opposition on one live timeline.

DRISHTI
Real-Time Mentions Story Clustering All Regional Languages Sentiment in Hindi WhatsApp Alerts Tier-1 Source Tagging 24-Hour Onboarding
Real-Time Mentions Story Clustering All Regional Languages Sentiment in Hindi WhatsApp Alerts Tier-1 Source Tagging 24-Hour Onboarding

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